Lost Pines Resort & Spa | Wayfinding

Overview
Hyatt Regency Lost Pines Resort and Spa is designed to feel expansive, with trails, event spaces, and amenities spread across the property. Over time, that experience became harder to navigate. Signage was inconsistent, updates were happening in real time, and guests were left relying on a paper map.

Egan Sign partnered with the resort to rethink wayfinding and build a system that works in the real world.

Where Navigation Needed Improvement
Most of the challenges showed up in how guests moved through the property on foot.

As guests left central areas, they often reached path splits leading in multiple directions. Some routes led to quiet areas like the river and trails, while others led to popular resort attractions. Without clear guidance, guests had to pause and decide where to go.

Toward the back of the property, several amenities were located close together, including the butterfly garden, fire pits, outdoor games, and fishing pond. Guests needed clearer direction not only getting there, but also understanding where they were once they arrived.

Designing Around Real Guest Movement
Egan approached the project by experiencing the property the same way guests do.

The team spent two full days onsite walking the entire resort, documenting every existing sign and observing how people naturally move through the space. GoPro footage and drone coverage helped capture real guest viewpoints, making it easier to evaluate sightlines, approach angles, and decision points.

That perspective shaped both placement and messaging.

• Used existing signage as a baseline, then adjusted locations for better visibility
• Positioned signs based on how they are approached, not just where space was available
• Clarified path splits so guests can move confidently without stopping
• Reduced redundant messaging to eliminate unnecessary clutter
• Established a clear hierarchy, with larger signs handling multiple destinations and smaller signs reinforcing direction

The goal was to guide guests naturally, without requiring them to rely on a map.

Wayfinding That Fits the Environment
Sign scale had to be considered within the environment. At around five feet tall, the signs may seem large in design, but within the open areas of the resort, they feel balanced, visible without being intrusive.

Material choices reinforced that balance. The resort’s rustic, Texas-inspired character led to a modern farmhouse approach, using wood tones and powder-coated metal. To ensure durability, especially in a flood-prone environment, the team used steel and aluminum composite panels with wood grain finishes, achieving the right look without sacrificing longevity.

A More Intuitive Guest Experience
The result is a property that feels easier to navigate without relying on a map or second-guessing directions.

• Clearer paths through high-traffic pedestrian areas
• Better visibility at key decision points
• Less clutter, more intentional messaging
• Stronger identification of amenities and event spaces
• A system that can evolve as the resort continues to grow

Instead of reacting to confusion, the signage now supports how guests naturally move from one experience to the next.

Read the full Lost Pines project here.