Strickland Brothers

As Strickland Brothers prepared for accelerated growth in 2023, they needed a signage partner who could manage multiple projects with speed, consistency, and a strong cultural alignment. They also faced the challenge of navigating a major rebrand, all while maintaining focus on operations and expansion.

HOW IT STARTED
Strickland Brothers partnered with Egan Sign on two initial pricing exercises in Winston-Salem and Thomasville, North Carolina. These projects not only tested executive capabilities but also helped confirm a strong cultural fit. For Strickland Brothers, finding a vendor who aligned with their core values, such as integrity, accountability, and a people-first mindset, was just as important as performance. With a trusted partnership in place, Strickland Brothers significantly expanded the relationship by awarding 43 additional projects in 2024.

In addition to signage execution, Egan worked closely with their team through two rounds of rebrand design development, which culminated in a final rebrand announcement in January 2025. Strickland Brothers moves full steam ahead with a fresh visual identity, backed by confidence in Egan Sign’s proven excellence. Strickland Brothers and Egan Sign is a true partnership, one that grows together, conquering new ground.

HERE’S WHAT HAPPENED

• Fast & Flexible: Early projects delivered quickly, building confidence.
• Brand Stewardship: Egan guided the signage transition throughout the rebrand.
• Reduced Internal Burden: Freed up 60% of Strickland’s signage workload.
• Scalable Execution: Grew from 2 pilot projects to 40+ in under a year.
• Shared Core Values: Cultural alignment created trust and seamless collaboration.

LOOKING AHEAD
With their new branding in place and momentum on their side, Strickland Brothers is poised for continued expansion. Egan Sign remains their trusted signage partner, delivering consistency, speed, and expertise as they grow across the country.